Norihisa Wada is the Executive Vice President & CMO of Tokyo-based Edulab, Inc., the leading innovator of education with a strong basis in assessment and learning science. Norihisa drives the business innovation and investment in the field of EdTech. He is also a Business-Academia Advisor for Kyoto University with a passion for the instructional and behavior design. He has attended many international conferences as a presenter representing Japan in “Digital Learning”, “Mobile Learning” and “Gamification”. He has numerous proven track record at the cross-section of assessment and learning in both public and private education market.